By John Kamaras, JointMedia News Service (JNS) ~
DENVER, Colo. – Up until Nov. 8, the American Jewish community could count on three things: death, taxes, and that 75 percent of the overseas portion of Federations’ annual campaign revenues would go to the Jewish Agency for Israel (JAFI), with the other 25 percent left for the American Jewish Joint Distribution Committee (JDC).
However, at the Jewish Federations of North America (JFNA) General Assembly in Denver last week, the organization’s Board of Trustees overwhelmingly approved a new needs-based overseas model called the Global Planning Table (GPT) that it claims will provide a “new structure and process for Jewish Federations and their partners to analyze the needs of the Jewish people in Israel and 70 nations across the globe.”
According to JFNA, the Global Planning Table will consist of a committee made up of JFNA, JAFI, and JDC representatives; chairs of GPT commissions that oversee specific areas; and an executive steering committee representing Federations with the three largest annual fundraising campaigns, Federations of all city sizes, and JFNA lay and professional leaders.
“The primary role of the Global Planning table is to provide a platform to identify and address the global Jewish community’s most pressing needs,” Cathrine Fisher Schwartz, CEO of the Jewish Federation of Greater Hartford in Connecticut told the Ledger.
“Rather than reflecting personal or institutional preferences, by leveraging the collective strength of the Federation movement, the projects and programs funded by the GPT will address the key challenges facing the Jewish community and maximize opportunities. Emphasis will be placed on evaluation and accountability to ensure that the programs funded deliver significant results,” said Schwartz, who was one of only a handful of Federation executives to sit on the Global Planning Table Design Committee. Schwartz will continue to serve on the GPT advisory committee, representing the large-intermediate city size group.
According to Steven Schwager, CEO of the JDC, the new plan is a step in the right direction for the international organization, which provides relief as well as identity, culture, and social programs for Jews in more than 70 countries.
“For the last 10 years, JDC has been advocating that funding should follow need, and now we have a table where people will come together and talk about the needs of the Jewish people and allocate the limited dollars that are available based on needs,” Schwager says.
If JDC comes out a winner, is it fair to call the GPT a loss for JAFI? No, says Brandeis University professor Mark Rosen, who in 2010 came out with a book titled “Mission, Meaning, And Money: How the Joint Distribution Committee Became a Fundraising Innovator.”
“It’s a win for the Jewish people,” Rosen told JointMedia News Service. “If the money is allocated less according to politics and more according to Jews around the world and what their needs are, then it’s only a good thing.”
Alan Hoffmann, JAFI’s director-general, said focusing on the funding split between JDC and JAFI is “oldspeak.”
“We have seen over the past many years a very significant decline in the collective funding, and the entire Federation system is built on the collective, and the overseas global agenda for the Federation has been the glue that has kept the collective together, in my opinion,” Hoffmann told the JointMedia News Service.
The GPT, Hoffmann said, is an opportunity to restore the collective among individual Federations that have departed from the collective and significantly decreased their involvement in the issues of global world Jewry.
Jerry Silverman, CEO of JFNA, also said the relationship between the Federation, JDC and JAFI is “not about the [funding] split.”
“The relationship is about the fact that in the last 80-plus years, the Federation has counted on the JDC and the Jewish Agency for Israel to be our arms to deliver our mission both in caring for the vulnerable across the globe, with JDC, and in building the state of Israel, with the Jewish Agency,” he said.
Rosen, however, acknowledged the considerable “history of conflict around the split.”
JDC initially received almost all of its funding from the United Jewish Appeal (UJA), and allocated funds based on priorities it identified around the world. But by 2008, nine years after UJA merged with the Council of Jewish Federations and United Israel Appeal (UIA) to form United Jewish Communities (now JFNA), just 13 percent of its funding came from Federation, according to Rosen’s book.
From 1939 to 1952, the overseas funding split was 75/25 in JDC’s favor because the organization ran a large-scale welfare program for Jews living in displaced persons (DP) camps following the Holocaust, according to Schwager. By 1952, the camps were closing, and the formula changed in line with the increased needs of Jews in Israel. Now, says Schwager, “we think it’s time the formula changes to follow needs again.”
After the creation of the state of Israel, JDC took a backseat to the UIA with respect to Federation dollars, and a 25/75 percent funding split between JDC and UIA stabilized in the early 1950s, with JDC receiving the smaller portion. Before Nov. 8, the same 25/75 split existed between JDC and JAFI.
In recent years, JDC negotiated with JAFI for a larger portion of unrestricted JFNA funds. Tensions arose on April 29, 2010 when JDC notified its board members that if JFNA refused to change the 25/75 funding split, JDC would break its policy of consulting with individual federations before fundraising in local communities (to ensure their activities wouldn’t harm Federations’ annual campaigns). But on May 17, 2010, JDC backed off that announcement.
Silverman said that in 2009 at a Federation conference in Florida, there was a “very strong decree, frankly, from the [individual] Federations, that they wanted to create a new space where we can take on the biggest challenges of the day, and where we could work in new and different ways with our partners who really have been our historic arms in delivering our mission.”
“As we’ve evolved over time,” he said, “we’ve seen trend changes and shifts in the marketplace and we’ve seen the collective itself, the 157 Federations, begin thinking about things more singularly than collectively. We realized that from the point of our process we had not had a place where the Federations could really come together and really think about the biggest challenges that we face as a Jewish people — where we engage people, where we educate people, where we bring people to the work itself.”
JDC’s current operating budget is close to $360 million a year, with $55 million coming from Federation, according to Schwager. JAFI’s budget is roughly $330 million, and $145 million comes from Federation, Hoffmann said.
Hoffmann noted that JAFI looks to Federation as a “portal for the agency’s work with North American Jewry.” JAFI’s strategic focus, he said, will be to build “a cadre of connected Jewish leaders through Israel experiences and through education” that will “bring to the Global Planning Table skills and programs that make collective action an attractive choice.”
Jacob Kamaras is the Editor-in-Chief of JNS.